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Are you looking to create an everlasting presence on the Web? Then you have to choose wisely. A good website is the foundation stone for your fortunes on the internet. The internet is a great place to display your business, reach out to millions of people all over the world to promote and sell your products and services. Leveraging the power of the internet, you can take your business to an entirely different level in terms of visibility and generation of revenue. All you need is a top-notch website, and that is why you need to enlist the services of the best web design & development company you can find to build your website.

Choosing the Right Web Design Company

Your ideal web design partner – A company is that offers a blend of quality and cost effectiveness. In your quest to choose the best webdesign service providers to build your website, a few important things need to be keep in mind. Your website needs to be specifically attuned to your exact requirements, while being visually appealing and easy to use and navigate. It also needs to be scalable for potential upgrades or additions in future, and has to be cost-effective. Keeping these factors in mind, here are a few things you should look at while choosing a web design company –

    1. Quality of Work – The first thing to look at while considering hiring a web design company is to look at the kind of work they have done in the past. Carefully studying the company portfolio will give you vital information about the quality of work the company is capable of doing. You can also take a look at the range of niches and industry domains they have built websites for, the usability and design quality of these websites, and gather an idea about the skills and experience the design company possesses.
    2. Work Ethic and Customer Service – How does a web development service providers treat their customers? This is a vital point that must be considered when you are looking at web design companies for your website. You need a company which values clients and their needs, has open channel of communication, and are willing to go that extra mile to provide satisfactory results according to the exact specifications of the client.
  1. Cost Effectiveness – While you might want the best possible web design service providers to build your website, keep in mind that the results must justify the expense. Therefore, companies which charge exorbitantly high fees must also have the capability to deliver flawless work. Compare the pricing structure of different companies and choose the one, which has the best price-to-performance ratio to get your website done in a cost-effective manner.

Website Design – 7 Steps For Choosing the Best Web Designer

How do you choose the best web designer when you know almost nothing about website design, what you need and how to build it?

This article will help you make an informed decision instead of just selecting the first web designer you find.

7 steps for choosing the best web designer:

1. Know the purpose of your website

Before searching for a web designer it’s a good idea to know what you want your website to do for your business. It will help the designer to know your needs. These are some questions to ask yourself:

  • Do you want to generate leads?
  • Do you want to an online presence for your offline store?
  • Do you wish to sell products and/or services?
  • Do you want to interact with your customers?
  • Do you want to build long term relationships?

2. Experienced professional

There are many amateur designers who want to become professional. The problem is they don’t have many years of experience. For example they may create a pretty design but don’t know how to create search engine friendly pages. Look for a designer that has several years of experience, the more the better. Visit their website to see the portfolio of websites they have already designed.

3. Qualifications

By viewing their portfolio you have a good idea of the types of websites they have built, however some amateur designers will simply get a template, modify it a little then charge you for a complete design. A professional web designer should at least have these skill requirements:

  • html/xhtml
  • cascading style sheets (CSS)
  • javascript
  • graphic design
  • ecommerce design
  • php script installation and customization
  • search engine optimization
  • email marketing
  • FTP

Other design qualifications

CIW (Certified Internet Web Professional) is the world’s leading Web technology certification and curriculum program. The Master CIW Designer Certification shows the designer has taken the time and made the investment to become a Master Designer. You can’t go wrong if you find a designer that has been awarded this certification.

5. Testimonials

Reading the recommendations from clients shows these clients trust in the designer’s services. Visit the designer’s website to read the testimonials. Ask for them if you don’t see them.

6. Pricing

This is going to be all over the map because it depends on the complexity of the work involved and who is doing it. An online store is containing 100s of products is going to cost more than a 5 page html website. A corporate design firm with many employees is going to charge more than a freelance web designer because they have to pay out salaries. Ask for a preliminary proposal from the designer before hiring him or her.

7. Ask for a contract

The contract should clearly state what’s involved in the design of the website, prices, maintenance and hosting fees. It should also include who owns the website and the timetable for completion.

If your web designer fulfills all these requirements, is friendly, helpful, polite and easy to work then go for it. You have made an informed decision that you will be happy with.

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It is imperative that to obtain traffic to your website you must have the best web designs. A small business web site design which has a low web design cost and is effective should be your target.

Visitors to your website do not want to see loads of technical or sales jargon trying to offer fantastic deals when buying their particular product.

One should always bear in mind that a website should cater for the needs of the visitor rather than bombarding the visitor with a host of products to buy.

Thought should be given to the type of visitor you hope to attract to your website and the information which they are seeking. A happy visitor who has confidence in your website will most likely make a purchase from it in due course.

A sales oriented web site will put people off. They will not return.

A cool web design providing your visitors with the right type of information is essential.

What should your website contain?

Always say who you are, preferably with a little history.

A photo is an another item that helps.

The website should clearly state what is its purpose. An audio or a video presentation is even better.

Always bear in mind that it is the visitor who is most important; therefore think what the visitor is looking for.

Always give clear and concise answers to what you believe will be the topics they want information on.

Point out the advantages of your website without over selling.

Itemise the salient features of your website and what special benefits it has to offer.

Remember no hard selling; just itemise the special features of your website and you will have a happy visitor who will use your website to hopefully make a purchase.

If you are recommending a product it is best to purchase the product first, so that your recommendation is based on fact.

Highlight the main advantages of the product, but also mention any slight drawbacks. Visitors like a genuine review.

The web site graphic design should be clear and uncluttered. The web design cost should also be realistic.

Too many banners and links tend to be very off putting.

A good headline with all important data should be placed in a position to catch the visitor’s eye.

A trial offer, either free or at a very low cost can be beneficial. It is also imperative that once a purchase has been made that the customer is given a 100% guarantee for a full refund if the product does not come up to expectations.

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